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Designing Workplace Benefits to Retain Talent

  • Alex Greenwood
  • Oct 14
  • 3 min read

Why workplace benefits now shape the whole employment offer

Workplace benefits have moved from a supporting act to a central pillar of the employment offer, and the data shows a clear shift in what people value most from their employer. Flexibility remains a baseline expectation, with a significant majority preferring hybrid working arrangements, yet the benefits that most influence decisions to join and stay are increasingly tied to long-term financial security and the clarity with which those benefits are communicated. For HR, Benefits and Reward leaders, this means shaping a benefits strategy that balances everyday flexibility with a compelling and well-explained workplace pension provision that employees can understand and trust.


What employees value most

The signal from recent UK statistics is unambiguous. Most employees now prefer hybrid working, a pattern that has bedded in as a sustainable norm rather than a temporary experiment. Alongside that preference sits a stronger pull toward pension value, with a majority of employees stating they would choose higher pension contributions over other benefits, and an even larger proportion reporting that pensions actively influence whether they remain with an employer or move on. This is not a marginal preference but a decisive factor in retention, which places workplace pension provision at the centre of any credible benefits narrative for 2025.


Infographic: Workplace Benefits That Employees Value Today.

Make pensions visible and understood

Clarity is as important as generosity. Large numbers of employees still want more education on workplace pension provision and only a minority say they fully understand how their scheme works, which suggests a communication gap that HR and Reward teams can close with targeted content and simple, repeatable explanations at key moments in the employee journey. When organisations improve comprehension of contributions, tax treatment and likely long-term outcomes, they convert a complex benefit into a tangible advantage that employees can evaluate and appreciate. Making the pension visible in offer letters, onboarding packs and annual reward statements helps employees connect the dots between today’s contributions and tomorrow’s balance, which in turn supports both engagement and retention.


Plan for mobile careers and fragmented pots

The shape of modern careers makes this clarity even more important. The average UK worker now holds multiple roles across several employers, and younger cohorts may change jobs even more frequently, which naturally fragments pension savings unless employees have simple ways to keep track. In that context, a benefits strategy that helps people understand their pension options and avoid unnecessary pot proliferation provides real utility. It also reinforces a culture of financial wellbeing, where employees can see how the organisation supports progress over time rather than only offering short-term perks.


Health benefits as a practical signal of care

Health benefits continue to matter, especially for early-career candidates who often look for private health insurance as a marker of practical support. When budgets are constrained, HR teams can still position health cover effectively by making access routes and usage rules crystal clear, since ease of use strongly shapes perceived value. Framed alongside hybrid working and a well-explained pension, health benefits round out a balanced offer that addresses immediate needs while signalling long-term care for employees and their families.


A simple agenda for HR, Benefits and Reward leaders

Taken together, these insights point to a straightforward agenda for HR, Benefits and Reward leaders intent on improving recruitment and retention in a competitive market for skills. Anchor your benefits story in hybrid flexibility that respects varied working patterns, elevate the workplace pension as a lead benefit through both contribution design and clear communication, and make health support understandable and accessible. The organisations that align their benefits to these employee priorities will attract attention in the hiring market, reduce avoidable attrition and build a workforce that feels supported today while gaining confidence in its financial future.


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